Ethics

Fair

• Democracy
  • Board-level
  • Focus groups
  • Committees
  • Guidance for best practices
    • Consider all stakeholders and impacted social groups
    • Within system and the data

Accountable

• Not moral decision-makers
  • Need owners with checks
• Consider impact of system outcomes
  • Determine where and when human intervention and approval required

Private & Secure

• Data management and governance are critical
• GDPR

Explainable & Transparent

• Protect reputation, build trust
• Demonstrate AI purpose, limitations, risks
• Avoid masking interactions with AI

Human-Centric & Socially Beneficial

• Social and economic benefit to society